

Use Hello Bar to collect email leads or a tool like U n b o u n c e to create a splash page with email collection. Prop up a landing page and begin building an email list with ConvertKit or Mailchimp. Even if your launch isn’t for a while, collect emails now.And they have a value proposition that’s sticky and valuable: $0 commission stock trades.They had a launch video that was intriguing.This beta launch signup webpage was available for months prior to their official launch. They had a simple signup landing page with an email capture for a “beta” launch.Stock trading app Robinhood burst on the scene with nearly 1 million users by creating a huge waitlist before launch. Long waitlists create FOMO (fear of missing out), which 56% of adults admit influences their digital behavior. Nothing creates anticipation quite like a big waitlist.

Read on to learn the top 8 ways to launch like a boss and generate revenue, web traffic, downloads, and a ton of leads. I couldn’t find anything comprehensive on the internet about how best to launch your digital “thing,” but we help clients with this all the time, so I made this guide. Many of the same digital marketing strategies work at launch time, no matter what you’re launching - a startup, blog, ecommerce store, small business, web property, mobile application, etc. Your friends and family will buy your product or service! If you aren’t telling everyone you know about your online business… well, it would be silly not to.Press and social media influencers should take notice. For one day, your site gets to be the new kid in school.If done correctly, a business can launch with a lot of captive eyes and a lot of buzz.Email friends, family, colleagues, and everyone!
